Each year, since 2015, the Indie Beauty Expo has put on a show filled with up-and-coming companies or smaller, founder-led brands. And each year, it seems seems to expand. The show is like a beauty discovery box come to life. At this year’s show, a whopping 240 brands from around the world filled a giant space in New York City. From K-beauty breakout stars to super-clean, sustainable skin care and cool new cosmetics, there was literally something for everyone. So like a kid in an overwhelmingly large candy shop, we hit the floors to find the brands you should know. Discover our faves from the 2019 Indie Beauty Expo below.